Say goodbye to random acts of marketing!
Services include Google Ads Management, Google Analytics – GA4 Configuration, Ecommerce Measurement Plans, Conversion Tracking Data-Driven Strategy Building
Reactive
Marketing?
No, thanks.
If you think you can’t ‘hear’ what people are saying online, think again.
You’ve tried Facebook Ads, Google Ads, Social Media and it’s ‘not working’ — so you pivot and try something [or someone] new meanwhile losing money, time, clients and confidence.
But it keeps changing and everyone is saying to focus on [INSERT THE NEXT THING HERE] and the next thing, then the next thing but you’re still not getting traction and money doesn’t grow on trees.
What you want is this…
For someone to slow it down, be your virtual hand holder and unscramble the mess. Streamline all that noise into three things:
- what is working for you
- how you will tell if it is
- what you will do when you get the answer
Tech may change, but people don’t. Nor does behaviour. Knowing this means getting to know your business and your customers.
That’s your superpower.
People matter. It's time to listen.
Hey there! I'm Farid
A wee bit about me.
I’m Farid, and I’m all about Data Analytics, Marketing, Advertising, GTM, and GA4.
My background is steeped in marketing, and I boldly decided to drop out of university after my second year to dive headfirst into the practical aspects of marketing, even though I was a pretty good student.
I love to play cricket or catch fish with a rod in hand when I’m not crunching numbers or optimizing marketing campaigns 🙂
I hold a strong belief in the philosophy of keeping things straightforward. In my view, life’s too short to get caught up in trivial matters, much like the pineapple-on-pizza debate – if it’s not to your taste, simply remove it.
You can't improve what you
don't measure.
The Mission: Measure Your Marketing so you know what works, what doesn't
and what to change. It's been too long since you could make sense of all
your marketing results in one place. Now? You can.
Plan
Fail to plan, plan to fail. Overused quote? Yes.
True though? Also yes.
No more random acts of marketing. Transform your website into something you take ownership of and a place to connect with people.
All roads lead to home [or the home page!] and those people you always wanted to help in your mission statement? It's time to check in with them to make sure you're on the same page.
Shine the light on the relevant parts of your website so you have access to the answers that are important to your business.
Implement
A plan with purpose needs precision implementation to take action with results that are clear, simple, and actionable.
A solid foundation ensures the right information is available for reporting in a way that is designed to look easy, reveal insights and, hopefully getting you asking more questions.
It's a bit like white space. Knowing what you are looking for makes it so much easier to see what's important.
Review
Random acts of marketing are a symptom of mediocre results or misaligned expectations. No one's fault [we have to start somewhere and, I AM familiar!]
Month to month [or week to week] is about as far ahead as we get in forecasting and it is not for a lack of want.
Forecasting 3, 6, or 12 months out means growth. It means getting to know your business and, it means you are listening to what your online clients are saying.
That's why we review.
People matter. It's time to listen.
